Loftus, Filipovic and Hetscher Reinforce ByteRockers' Games' Marketing

Loftus, Filipovic and Hetscher Reinforce ByteRockers' Games' Marketing
From left: Srecko Filipovic, CEO Maik Reichelt, Jolina Hetscher and new Head of Marketing Timothy Loftus. ByteRockers' Games

ByteRockers’ Games is reinforcing its Marketing team with three additions: From September on, Timothy Loftus will be Head of Marketing, Srecko Filipovic joins as Marketing Manager and Jolina Hetscher will learn as apprentice in Marketing & Communication. Loftus brings with him experience as Brand Marketing Manager at Crytek and Head of Communications at Legendary Play, while Filipovic has been Marketing Manager for several agencies, among them BXDXO.

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Zwischenhead

Maik Reichelt, CEO of ByteRockers’, shares his vision on why the company’s Marketing section has to grow like it does in a statement to GamesMarkt: “ByteRockers' Games is growing rapidly as a publisher (currently 4 titles on the way to 6) and developer (currently 4 games on the way to 5), and in order to ensure that all these games are adequately supported in terms of marketing, we have begun to expand our marketing department and will continue to do so in the future. Years of experience have taught us that fast and direct communication between the marketing and development teams is essential. And to handle this volume, we need sufficient staffing levels. We are continuing to pursue our strategy of recruiting experienced people from the gaming industry while also investing in the next generation. BRG wants to and will continue to expand in 2026. To do this, we need a strong team and an even stronger network. We will continue to work tirelessly on both.”

ByteRockers' had also recently employed Nathalie Galla as new Community Manager.

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